Greenwich Pizza and Pasta, Nag-level-up na!

“Yihee! Sobrang Cheesy!” This is the catchphrase made popular by the Philippines favorite pizza chain, Greenwich. The insightful and brilliantly-executed campaign is on a league of its own as it bagged numerous awards, including the prestigious Gold Araw Award for Best Integrated Campaign in the recent Philippine Advertising Congress. Greenwich is the only QSR to win the highest honor as it topped all other major campaigns across different industries. The phenomenal success of the Cheesy Campaign is a milestone for Greenwich – a feat that would definitely be hard to surpass. But a new year gives Greenwich a fresh opportunity to even do better than before. This 2010, prepare for the biggest bang from Greenwich dahil ang favorite pizza chain ninyo, nag-level up na!

Greenwich jumpstarts the year with a complete line-up of new and exciting innovations – from its core product of pizza and pasta all the way to its side items. No other brand has dared launch new products across different categories all at the same time! Not only is Greenwich leveling up in terms of its innovations, but also with its ability to provide the best in-store customer experience. With all these efforts, Greenwich promises to make 2010 the most anticipated year ever for its customers!

Greenwich Ultimate Hawaiian Overload

Kicking off the excitement is Greenwich’s newest premium pizza offering, the Ultimate Hawaiian Overload. Sure to satisfy the cravings of Filipino pizza lovers, Greenwich gives you an upgraded taste of your favorite Hawaiian pizza by loading it with 2x more Hawaiian toppings – premium ham, glazed pineapple, smoked bacon and 100% Mozzarella and Cheddar cheese. With such a leveled up pizza goodness, you’ll never run out of fun to fill you up at the start of the year.

Aside from their signature pizza and pasta, Greenwich also promises new deliciously filling American-inspired meals. The Greenwich American Lunch Specials are big in taste and big in serving – perfect for those who are always hungry for more.

Greenwich Quarter Slab Ribs

Greenwich Thick and Tender Chops

Friends would certainly look forward to having lunch with the new Greenwich Quarter Slab Ribs and Thick ‘N Tender Chops on the menu. Your favorite ribs and chops that are only available in high-end casual dining restaurants priced at more than P300 each are now served at Greenwich fast casual stores, both priced at less than P200 and served with a drink. Greenwich Thick N’ Tender Chops comes with java rice, mixed veggies and a regular drink for P179; while the Greenwich Quarter Slab Ribs is marinated in a special sauce for P199, also with java rice, mixed veggies and regular drink.

Greenwich Pizza Fries

The new Greenwich Pizza Fries also serves as the perfect side dish to complement both Greenwich’s pizza, pasta and meals. The fries is available in two flavors – pepperoni, and cheese and garlic, and comes with a special pizza sauce dip.

Greenwich Pasta Supreme

And it seems that the new pizza, lunch specials and side item aren’t enough, the new range of Pasta Supreme was launched 1st week of February–

Greenwich Bacon Chicken Carbonara Supreme

NEW Bacon Chicken Carbonara Supreme offers a taste of heaven with its tender bacon and chicken slices, smothered in rich creamy white sauce with three cheeses (cream, special, parmesan), and topped with mushroom and parsley flakes.

Greenwich 3 Cheese and Sausage Supreme

NEW 3-Cheese and Sausage Supreme gives you three sausages (bratwurst, French grill, pepperoni) in a sauce that blends three cheeses (cream, special, parmesan), and topped with crisp parmesan crumbs and parsley flakes.

Greenwich Meatball Spaghetti Supreme

NEW Meatball Spaghetti Supreme offers flavorful marinara sauce made from premium seasoned tomatoes, topped with juicy meatballs, and sprinkled with parmesan cheese and parsley flakes.

Greenwich Lasagna Supreme

Lasagna Supreme has three cheeses (special, cheddar, mozzarella), imported beef and noodles, and rich flavorful blend of tomato and cream sauce.

New Greenwich Pizza Box

All these great news are best enjoyed at all Greenwich fast casual stores nationwide. Cebu has 3 fast casual stores—Raintree Mall, Ayala Center Cebu and SM Cebu. Visit any of these stores to witness a leveled up dining experience. Stylish and colorful new store team uniforms complement Greenwich’s new look. With renowned fashion designer Randy Ortiz at the helm, the look of the chain’s service-oriented crew is sure to help bring out their happiest smiles and provide the friendliest service .

Constantly check out the new Greenwich website at www.greenwich.com.ph as it gives you up-to-date Greenwich barkada news, exclusive access to behind-the-scenes photos and videos of campaigns, product launches and promos.

Nothing beats a great year – and with so much in store, Greenwich is already ahead of 2010 more than you can expect. If 2009 proved to be a spectacular year, get ready for a bigger and more exciting campaign with even better service and bigger surprises from your favorite pizza chain as it continues to make friends get-togethers even more fun and special.