Fashion Beats takes on the first unique collaboration on fashion and live music on the runway. Launched last March 25, the first installment of the series was recently held at Greenbelt.

Unlock your unique style and witness Style Origin Fashion Beats at an Ayala Mall nearest you. Ayala Center Cebu’s Style Origin Fashion Beats happens this Sunday, May 8, featuring Rico Blanco.

Express and cultivate your unique and personal sense of style as your senses witness and listen to fashion moving to the live local sound at Style Origin.

For more details, you may refer to the event poster below

It’s that time of the year again! Remember to mark your calendars from December 15 – 19, 2010 because Converse will once again be taking over SM City Cebu’s Trade Hall 2&3! Come early, pack some form of mobile entertainment, since if the previous sales are any indication, this year’s sale will be as red-hot as ever, with lines stretching for quite a considerable length!

Up for grabs are shoes, bags, tees and accessories at up to 70% off! Crowd favorite Chuck Taylors, yuppie-preferred Jack Purcells, Performance shoes for basketball and running, and loads more await the shoephiles! For those searching for trendy comfort, a myriad of fashionable shirts should catch your fancy. Accessories can add that oomph to your whole look, and with Converse’s bags, socks, and caps, you can come up with more awesome looks that you’d thought about!

So come on over to SM City Cebu Trade Hall 2 and 3 on December 15-19, 2010, 10 am up to mall closing hours for your Converse fix! Don’t forget to join them for daily updates on www.facebook.com/converse.ph! And check out Converse’s new website at www.converse.com.ph!

**Converse Warehouse Sale will sale on December 11-23 at Parang, Marikina. Doors open from 9AM to 7PM.
Converse Mega Sale at SM Megamall will be on December 16-19 at SM Megamall Mega Trade Hall.**

“Today, give a stranger one of your smiles. It might be the only sunshine he sees all day.” – P.S. I Love You

“Everytime you smile at someone, it is an action of love, a gift to that person, a beautiful thing.” – Mother Teresa

“A smile costs nothing but gives much. It enriches those who receive without making poorer those who give. It takes but a moment, but the memory of it sometimes lasts forever. None is so rich or mighty that he cannot get along without it and none is so poor that he cannot be made rich by it. Yet a smile cannot be bought, begged, borrowed, or stolen, for it is something that is of no value to anyone until it is given away. Some people are too tired to give you a smile. Give them one of yours, as none needs a smile so much as he who has no more to give. “ – Author Unknown

And to commemorate Smile Month, Havaianas, the world’s favorite flip-flops, promotes its “Design a Smile” campaign to spread cheer and share thousands of smiles with Filipino children. Havaianas is creating a venue for children to heal the broken smiles of other children who have cleft lip and cleft palate deformities.

A series of one-day design contests from October 16 to November 14, “Design a Smile” will give children the chance to show the world their artistic talents and, at the same time, create better futures for the children of Operation Smile, a non-profit, volunteer medical organization that provides reconstructive surgery and healthcare to kids with facial deformities. Children from 5 to 12 years of age can participate in “Design a Smile” to lend their creativity for a greater cause. All they have to do is come to any of the events, which will be held in all Ayala Malls and other major malls nationwide, and design the sole of a Havaianas pair based on the theme, “What makes you smile?” The winners with the top three designs will receive a summer creativity workshop from My Masterpiece Movement. They will also receive products and gift certificates from Havaianas, Faber-Castell, Polaroid, Kidsports, and Orange Juice.

Once the designs have been short listed, people can visit www.havaianasphilippines.com/smile to vote for their favorite pair. For more information on voting and other updates, visit this site again on December 1, 2010. The top winning design will be produced as a special Havaianas pair with a percentage of the sales going to Operation Smile. So, this October, let your kids share their creativity and help heal the smiles of their fellow children.

Design a Smile Schedule:

October 16 (Saturday) – Activity Center, Alabang Town Center
October 17 (Sunday) – Level 4 Exhibit Area, TriNoma
October 23 (Saturday) – The Gallery, Greenbelt 5
October 23 (Saturday) – Activity Center, North Wing, SM City Bacolod
October 24 (Sunday) – Lobby, Glorietta 4
October 24 (Sunday) – 3rd Floor, Chimes Specialty Store, Davao
October 29 (Friday) – Lower Ground Floor, SM City Iloilo
October 30 (Saturday) – Activity Pod 3, Bonifacio High Street
October 31 (Sunday) – Rotunda, Limketkai Mall, Cagayan de Oro
November 6-7 (Saturday and Sunday) – Northwing, SM City Cebu
November 7 (Sunday) – Lower Ground Floor, SM Tarlac
November 7 (Sunday) – G/F Center Atrium, SM City Lipa
November 14 (Sunday) – G/F Event Center, SM City Naga

So what makes our KIDS smile?

Chances are, the answers to the question do not involve the latest gadgets or vacations in far-away, exotic places. More often than not, the simplest things in life puts the widest smiles on their faces: a happy Sunday morning breakfast, a hug from mom and dad or even the feel of fine sand under their feet at the beach.

So, if you have KIDS, nieces and nephews, cousins or siblings, aged 5-12 years old, do let them join this worthwhile campaign!

A.L. Amizade Marketing, Inc is the exclusive sub-distributor of Havaianas in Central and Eastern Visayas.

Per DTI-NCR No. 4933 Series of 2010

Among the highlights of Ayala Center Cebu’s 3rd installment of Think Pink October is the First Think Pink Celebrity Auction

Participate in the auction by placing your bid and get a chance to own celebrity items from Joana Lhuillier, Kenneth Cobonpue, Mateo Guidicelli, and many more! PLUS! Shop with a cause. Proceeds of the Think Pink Auction will go to ICanServe Foundation

The auction is ongoing and will run until October 18, 2010. See the complete mechanics below:

Mechanics for the Pink Auction:

1. The auction is open for shoppers ages 18 and above.

2. Bidders may get their bid forms at the Auction Display located in Paseo Marina from Sundays to Saturdays, from 10:30am to 8:00pm.

3. Bid forms must be filled out with the complete name, age, address, contact number(s) and signature before dropping it in the designated drop box at the auction display.

4. Only personal transactions will be allowed.

5. The bidder is deemed to have inspected the goods carefully before auction and shall not be entitled to reject the item once granted.

6. A bid by a person shall be deemed as proof that the person has acquainted himself/herself with the terms and conditions of sale.

7. The highest bidder per item shall be awarded as the buyer.

8. In the event of a disputed bid, the second highest bidder shall be awarded the item.

9. Proceeds of the auction will go to iCanServe Foundation.

10. The highest bid in every item shall be updated daily and posted at the auction display.

11. Payment of the item will be made only through cash.

12. The auction will run from October 8-18, 2010 only.

13. Winners of each item will be announced during the Think Pink Cocktails and Concert on October 22, 2010 at The Terraces, Ayala Center Cebu.

14. Last day of the submission of bid forms will be in the closing hour of the mall on October 18, 2010.

First Celebrity Pink Auction ITEM LIST:

Head Sculpture by OJ HOFER
Valued at: P2,500.00
Minimum Bid: P 1,000.00

Bust Sculpture by OJ HOFER
Valued at: P2,000.00
Starting Bid: P 800.00

Shoes by OJ HOFER
Valued at: P2,500.00
Starting Bid: P1,000.00

Creation by PROTACIO
Valued at: P7,000.00
Starting Bid: P5,000.00

Creation by WENDELL QUISIDO
Valued at: P2,300.00
Starting Bid: P 800.00

Daffodil Green Old Rose Design by JOANNA LHUILLIER
Valued at: P25,000.00
Starting Bid: P9,500.00

Signed Jersey of DONDON HONTIVEROS
Valued at: P1,200.00
Starting Bid: P300.00

Signed Nike Elite Basketball of DONDON HONTIVEROS
Valued at: P3,200.00
Starting Bid: P800.00

Creation by SALVADOR MALTO
Valued at: P75,000.00
Minimum Bid: P10,000.00

Shoes by CARY SANTIAGO
Valued at: P23,799.00
Starting: P9,000.00

Little People Screen Frame by KENNETH COBONPUE
Valued at: P38,880.00
Starting Bid: P35,000.00

Creation by ARCY GAYATIN
Valued at: P3,600.00
Starting Bid: P1000.00

Wardrobe of MATTEO GUIDICELLI
Valued at: P1,800.00
Starting Bid: P600.00

Cap Shirt Collection of MATTEO GUIDICELLI
Valued at P1,300.00
Starting Bid: P500.00

Swatch Watch of MATTEO GUIDICELLI
Valued At: P3,000.00
Starting Bid: P1,100.00

Dress of KIM CHIU
Valued At: P2,800.00
Starting Bid: P900.00

Dress of KIM CHIU
Valued At: P2,500.00
Starting Bid: P700.00

Chandelier of CARLA DEL PRADO
Valued At: P4,800.00
Starting Bid: P1,600.00

Be in the Pink of Health and Make a Mark! Live Healthy and Feel as Good as You Look.

Get a stylish haircut for a cause with Ayala Center Cebu’s HAIR SHARE. Happening on October 9, 2010, 4-8pm at the Activity Center, shoppers just need to present a minimum P200 receipt from October 5-9, 2010 (Redemption starts tomorrow) plus a P50 donation to I Can Serve Foundation at the Privileges Desk.

Support the cause and sport a new hairstyle from the following participating outlets:
- David’s Salon
- Bruno’s Barbers
- Maanyag

PLUS! Ayala Center Cebu will also be bringing in renowned hair stylists from Manila just for the event:
- Laura Charlton – Ambassador for Davines, daughter of Mr. David Charlton, CEO of David’s Salon, Inc.
- Wesley Bryant Po – Ambassador for Matrix
- Gio Lopez Quiroz – Ambassador for L’oreal Professionals

Here is the complete mechanics:

1. Promo is open to all shoppers.

2. Only 200 free hair cut stubs are to be given away.

3. To get one free hair cut stub, shoppers must present the following:

a. A minimum P200 single purchase receipt dated October 5 to 9, 2010 from any Ayala Center Cebu outlet (excluding bill payments and department store kiosks)

b. A minimum P50 cash donation

4. The stub allows shoppers to avail one free hair cut during the Hair Share Event on October 9, 2010 from 4PM-8PM.

5. A shopper can redeem a maximum of one stub per day.

6. The free hair cut stub may be redeemed at the Privileges Desk located at the 1st floor, Rotunda Area between Naturalizer and Watchworks.

7. The free hair cut stub can only be used during the Hair Share event on October 9, 2010 from 4PM-8PM at the Activity Center.

8. The promo personnel shall validate and stamp the purchase receipt with “claimed” stamp then affix her signature.

9. The promo personnel has the right to verify the authenticity of the receipts and shall likeise have the authority to deny transactions deemed fraudulent or dubious (i.e. tampered/reprinted receipts).

10. Receipts used to redeem in this promo can no longer be used for any other promos during the same period.

11. Proceeds from the cash donation will be given to the I Can Serve Foundation.

So what are you waiting for? Shop at Ayala Center Cebu and grab the opportunity of a makeover, and at the same time, be able to help a cause.

Hair Share is just one among the several exciting events lined-up by Ayala Center Cebu for its patrons as part of its 3rd annual Think Pink campaign.

At the Ayala Malls, It’s Always You First!

SALE ALERT! Get fab finds at fab prices from Topshop, Topman, Warehouse, Dorothy Perkins, Handyman, True Value, Toys “R” Us, Saizen and Howards Storage World at the Style Therapy sale event – October 1-3, TriNoma Activity Center.

Havaianas unveils its limited edition HavLove card for all Havaianaticos who purchase selected items at All Flip Flops SM & Ayala, July, Republik, R.O.X. and Rustan’s from now until October 31, 2010.

Collect all six (6) stickers and receive an exclusive gift from your favorite Brazilian flipflop brand- the much-coveted Havaianas Flip Float, a supersized replica of those buttery soft flipflops.

What’s more, once you fill up your HavLove card, be sure to get your hands on another one from the cashier so you can take the next step toward another Flip Float.

Drop by any of the participating retailers for complete details on how to show just how much love you have for Havaianas and grab the season’s newest must hav- the limited edition HavLove card.

A.L. Amizade Marketing, Inc. is the exclusive sub-distributor of Havaianas in Central and Eastern Visayas. In Cebu, Havaianas HavLove is available at All Flip Flops SM and Ayala, Rustan’s, July, Republik, and R.O.X Ayala. For more information, check out www.havaianas.com

*photo is a net find

Don’t miss this chance to grab your favorite Crocs pair at up to 80% off!

September 30 is exclusively open to all Citi cardholders and guests.

Free entrance for all Citi cardholders from September 30 to October 3

Admission fee for non-Citi cardholders is P20.00

Shop Green at the Ayala Center Cebu Mallwide Green Sale this weekend, September 17-19, 2010!

Support Ayala Center Cebu’s No Plastic Bag campaign by using an Eco-bag or a recycled bag when shopping and receive special prizes from the mall’s privileges desk*
*conditions apply

September 17, 2010 (FRIDAY)
- Online Green Campaign
- Free Screening of Age of Stupid (September 17, 18, 19 – Cinema 2, 11am)

September 18, 2010 (SATURDAY)
- Live Green Concert (Band performances at mall paseos, 11am-7pm)
- Yeng Constantino, LIVE! (The Terraces, 7pm)

September 19, 2010 (SUNDAY)
- Kids Eco-Art Contest (A painting contest for kids, Active Zone, 2pm)
- Green Art and Fashion Show (Featuring sustainable designs in fashion, Activity Center, 5pm)
–> Ayala Malls, in its thrust to strengthen its programs on sustainability, will launch this month the 2nd year of “Greenology”, a campaign that aims to educate and promote a sustainable lifestyle among shoppers. The event aims to promote creativity with respect to nature and increase awareness on how we can turn trash into art pieces. This will be showcased thru designs in garments and jewelry by Cebu’s top models and advocates of the environment. Among the green advocates who will be present during the event are the following: Hon. Ma. Nida Cabrera, Engr. Nestor Archival, Ms. Karla Henry Gintoroy, Ms. Kirsty Babor, Dr. Junrey Gestopa and Ms. Janet Chua.

September 22-30, 2010
- Kids Eco-Art Exhibit (Rotunda 1)

So what are you waiting for? Shop at Ayala Center Cebu this weekend and make a difference.

Jewelmer, the leading producer of rare golden Palawan South Sea pearls unveiled the Luster for Life Exhibit in Ayala Center Cebu last July 23, 2010. Located at the Rotunda, 1st Level Activity Center of the popular shopping destination, the exhibit takes visitors on a visual journey where they can learn the story of the Palawan South Sea pearl from birth to fine jewelry piece and is part of what the company calls the “Jewelmer Experience”.

“The Jewelmer Experience engages the senses. It’s everything from the color of our showrooms, the interaction of clients with our people, our imagery, and philosophy. All of these are but a small part of the whole Experience. Its quite difficult to explain,” says Jewelmer’s Retail Manager Catrina Paulino, “it really should be experienced to be fully appreciated.” Paulino goes on, “The Luster for Life exhibit, in particular, shares our brand values in a visual and engaging way.”

First launched at Marquee Mall in Pampanga, the exhibition has since made its way to Glorietta 4 in Makati City before landing in Cebu and will continue making its rounds in premier shopping destinations in the Philippines within the year. “ The Jewelmer showroom in Cebu opened back in 1994. However, this is the first time we brought an exhibit here,” says Paulino.

The Luster for Life exhibit is composed of six main panels: Palawan South Sea pearls, Luster for Life, The Miracle of the Rare Golden Pearl, European Elegance, An Environmental Gem, and A Nation’s Pride Each segment features a combination of vivid imagery and descriptive text. Also included in the exhibit are the actual tools used for pearl cultivation, a pearl diorama, and some unique pieces that are part of Jewelmer’s fine jewelry collections.

Palawan, the Last Frontier

Jewelmer’s South Sea pearls come from the pristine marine environment of Palawan, Philippines

Jewelmer’s pearl farm is located in the pristine marine environment of the province of Palawan, in what is considered by most to be the Philippine’s last frontier.

This group of 1,700 islands is home to flora and fauna found nowhere else in the world as well as one of the few places that the gold-lipped Pinctada maxima oyster, the only bivalve capable of producing the golden South Sea pearl, can grow.

Luster for Life
When women wear pearls, it is she who glows. Pearls have the unique ability to enhance the beauty of its wearer, rather than call attention to itself. This is because of its luster, or the warm glow of the gem.

The Rivage des Perles Collection by Jewelmer: an exquisite example of the harmonious blend of European elegance and Filipino craftsmanship.

The luster is described as the pearl’s outer sheen and surface brilliance and is created when light passes through thousands of layer of nacre, the substance that makes up a pearl. Jewelmer’s South Sea pearls possess thick, translucent layers of natural nacre that gives their pearls a unique luster that the company has come to be known for.

The Miracle of the Rare Golden Pearl

Jewelmer pearl farmers carefully tend Pinctada maxima oysters while they grow their precious cargo: the Palawan South Sea pearl.

Jewelmer is the only pearl producer in the world that has successfully produced pearls with a rich, natural golden color. Through decades of research and biotechnology, Jewelmer was able to perfect the breeding process that produces gold-lipped Pinctada maxima pearl oysters capable of growing large, lustrous, golden pearls. This deep, rich color can only be found in South Sea pearls produced in the Philippines.

European Elegance
The design process is the ultimate exercise in creativity. It can proceed both ways, with designers beginning with a piece in mind to adorn with selected pearls, or starting from the pearl itself and creating a design around it.

Inspired by nature, each piece is a product of east and west working together on such a delightful material, pearl lovers are bound to be always surprised.

A team of Italian, French, and Filipino artists draws inspiration from a multitude of sources and creates exquisite designs that enhance the beauty of each pearl. These designs are then executed by highly-skilled Swiss and Filipino goldsmiths and artisans.

A lustrous baroque pearl can inspire whimsy as seen in this Eagle brooch crafted with precious metal and stone.

Exclusive to the Cebu leg of the exhibit are three South Sea pearl collector pieces: a baroque pearl strand necklace and an eagle brooch. The strand necklace is composed of 49 large, natural silvery-blue baroque South Sea pearls set with 18-karat white gold, while an irregularly shaped, large baroque South Sea pearl inspires the body of an bejeweled eagle made of gold and diamonds. Both of these one-of-a-kind pieces were part of a recently concluded international pearl exhibition held in Qatar, UAE.

An Environmental Gem

Miracles of nature: giant silvery blue baroque pearls set in white gold come together in a breath-taking graduated strand necklace.

A lustrous South Sea pearl is the reflection of the health and beauty of the environment where it was cultivated. In the face of globally dwindling natural resources, Philippine pearl farmers give back to Mother Nature and become stewards of marine life. Thus, Jewelmer is committed to a unique kind of pearl farming: a non-extractive, environmentally sound process, which ensures that nature remains protected and unexploited.

A Nation’s Pride
The pearl is the Philippine’s national gem, the best representative of a land rich in natural resources as well as people with smiles as warm and welcoming as a golden pearl.

Finally, on October 15, 1996, former President Fidel V. Ramos concretized the pearl’s role in Philippine culture through Presidential Proclamation No. 905.

Jewelmer’s South Sea pearls come from the pristine marine environment of Palawan, Philippines

The proclamation acknowledges the South Sea Pearl’s role in the country’s socio-economic & cultural tradition as well as the gem’s part in the promotion of Filipino heritage and as a support of its national development efforts.

Jewelmer continues to share the spirit of the Philippines through the warm, lustrous glow of the South Sea pearl: a true living gem and the pride of a nation.

Watch out for the The Luster for Life: A pearl exhibit in TriNoma, Quezon City later this month, at Alabang Town Center, and at Greenbelt 5 at the heart of Makati later this year.